People Research on India’s Consumer Economy & India’s Citizen Environment

Price Goals

Our Goals

Undertake high scholarship macro-consumer research on a regular basis to provide an objective understanding of Indian consumers and ‘Consumer India’.
Encourage and enable all stakeholders (policy makers, global scholars, academicians, and regulators, market analysts and corporations) engaged in the development of public policy and business strategy, to bring greater consumer and citizen-centricity to their work.
Fill existing gaps so that data users can sharply focus on the new realities of India and discard old assumptions.